Bobcat EMEA s.r.o. (“Bobcat”) is committed to protecting your personal data and being transparent about how we collect and use your information, especially when you are engaging with our online services to find Bobcat Parts Online or other offerings. This privacy notice explains why and how we process your personal data. For any questions, please contact us at [email protected].
1. When Do We Collect and Use Your Personal Data?
We collect and use your personal data in the following situations:
- When you use our website accessible via https://parts.bobcat.eu/ (the “Website”), which is relevant for users looking for bobcat parts online, or interact with us on social media, email, phone, or other digital communication channels.
- When you subscribe to our newsletter to stay informed about bobcat parts online and other Bobcat news.
- When you purchase products, including bobcat parts online, in our webshop.
2. Bobcat is the Data Controller
Bobcat is responsible for the collection and use of your personal data as described in this privacy notice. Our registered office is located at U Kodetky 1810, 263 12 Dobříš, Czech Republic, registered under number 264 89 201.
3. What Personal Data Do We Process and Why?
When you use our Website, social media, or communicate with us via phone, email, or other digital channels, especially when researching bobcat parts online, we collect and use your personal data for the following purposes:
- To facilitate communication between you and us. This is based on our legitimate interest to respond to your requests, questions, or comments, or to proactively contact you for any inquiries. For example, if you respond to a blog post, use our contact form, or contact us through social media, phone, or email regarding bobcat parts online or any other topic.
- To improve the content of the Website and social media presence, and enhance the overall user experience. This is based on our legitimate interest in providing our visitors with an engaging online environment, especially for those seeking bobcat parts online and related information.
- To detect and prevent malware, illegal content and behavior, and other forms of misuse. This is based on our legitimate interest in ensuring the security of our online presence, protecting users searching for bobcat parts online and all other visitors.
To achieve these purposes, we process the following personal data:
- Basic identification data that you provide to us, such as name, email address, postal address, telephone number, company you work for, your job function, especially when you are inquiring about bobcat parts online or making a purchase.
- The content of your communication and the technical details of the communication itself (who you correspond with on our site, date and time, etc.), which helps us understand your needs when you contact us about bobcat parts online or other services.
- Technical information related to the device you use, such as your IP address, browser type, geographical location, and operating system, to optimize your experience when browsing for bobcat parts online.
- Information about your browsing behavior, such as how long you visit the Website, which links you click, which pages you visit, and how often you visit a page. This helps us understand how users interact with our site when searching for bobcat parts online and improve site navigation.
- Any other personal data you choose to provide to us.
When you subscribe to our online newsletter, potentially to receive updates about bobcat parts online and related promotions, we collect and use your personal data to send you our newsletter or other electronic communications. We will always ask for your explicit consent before sending you our newsletter, unless you are an existing customer whom we wish to keep informed about our services, including updates on bobcat parts online. You will always have the option to unsubscribe from our newsletter. To send you our newsletter, we only process your basic identification data, i.e., your name and email address.
When you create a customer account or make a purchase in our webshop, particularly when ordering bobcat parts online, we collect and use your personal data:
- Due to the necessity of processing your personal data for the performance of the contract we have with you when you make the purchase as an individual. This is essential for processing your bobcat parts online order and ensuring delivery. However, if you are acting on behalf of a company or other legal entity, we rely on our legitimate interest to be able to enter into contracts with customers for bobcat parts online and other products.
- For our normal business administration (e.g., invoicing and relationship management), where we rely on our legitimate interest in responsibly and professionally managing our business, including the sales of bobcat parts online.
- To defend ourselves in legal proceedings, where it is in our legitimate interest to use your personal data in such proceedings, which could arise in the context of bobcat parts online transactions or other business activities.
The personal data we process for these purposes always includes your basic identification data such as name, email address, postal address, telephone number, VAT number, the company you work for, and your function, as well as details of your purchases, including bobcat parts online orders. We may also process other personal data that you provide to us, depending on our contractual relationship with you.
We may also collect and process your contact and transaction details to share them with official Bobcat dealers. This allows you to receive more individualized services, potentially for local support regarding bobcat parts online. We will only do this if you provide us with your explicit consent.
We believe that the above-mentioned purposes for processing your personal data are within the reasonable expectations of anyone engaging with our services, including those looking to purchase bobcat parts online. For all personal data we have collected in the above circumstances, we would like to clarify that we will also process your personal data:
- To comply with legal obligations or to comply with reasonable requests from competent law enforcement agents or representatives, judicial authorities, governmental agencies or bodies, including competent data protection authorities.
- To inform any third party in the context of a possible merger with, acquisition of/by, or demerger by that third party, even if that third party is located outside the EU; in this case, we rely on our legitimate interest in corporate transactions.
We emphasize that we place great value on confidentiality. This means that we will only process your personal data to the extent that it is allowed under this confidentiality obligation.
4. With Whom Do We Share Your Personal Data?
Primarily, we only share your personal data with Bobcat employees and our suppliers who assist us in processing your personal data for the purposes mentioned. Everyone who has access to your personal data is always bound by strict statutory or contractual obligations to treat your personal data safely and confidentially. This means that, apart from yourself, only the following recipients will receive your personal data:
- Bobcat’s employees and suppliers.
- Governmental or judicial authorities to the extent that we are obliged to share your personal data with them (e.g., tax authorities, police or law enforcement authorities).
- Official Doosan dealers, after you have given your explicit consent, potentially to facilitate local support for bobcat parts online inquiries.
It is possible that we will transfer your personal data outside the European Economic Area (the EEA consists of the EU, Liechtenstein, Norway, and Iceland (“EEA”)) if we use service providers who are located outside the EEA. Also, the Doosan Group headquarters are located in the Republic of South Korea. It may occur that some of your personal data will be transferred to South Korea if this is necessary to fulfill one of the processing purposes. Should a transfer take place, we will take appropriate safeguards to protect your personal data during transfer (e.g., by implementing standard contractual clauses as drafted by the European Commission).
5. How Long Do We Keep Your Personal Data?
Your personal data will only be processed for as long as necessary to achieve the purposes described above or, if we have asked you for your consent, until you withdraw your consent. In this article, we provide you with the information you need to assess how long we will keep your personal data identifiable. As a rule, we will anonymize your personal data when it is no longer necessary for the purposes described above, or when the retention period described in this article has expired. However, we cannot anonymize your personal data if there is a statutory or legal obligation or a judicial or administrative order preventing Bobcat from anonymizing it.
All personal data that we collect through our interactions with you via the Website, social media, telephone, email, and other digital communication channels, especially concerning inquiries about bobcat parts online, we keep for as long as is necessary to communicate with you, but also to maintain a historical archive of our communications. This allows us to refer back to previous correspondence if you contact us with new questions, concerns, comments, or other input.
All personal data that we collect for sending our newsletter, including updates about bobcat parts online, we keep for as long as you are subscribed to our mailing list or as long as you remain our customer.
All personal data that we collect in the context of a contractual relationship with you or the organization you represent, including transactions related to bobcat parts online, we will keep for the duration of the contractual relationship and at least up to 7 years thereafter.
6. What Do We Do to Protect Your Personal Data?
As mentioned, the security and confidentiality of all personal data that we process is very important to us. Therefore, we have taken measures to ensure that all processed personal data is kept secure. These measures include ensuring that we only process personal data that is necessary to achieve the purposes we have communicated to you. We have also taken appropriate technical and organizational measures to secure our infrastructure, systems, applications, premises, and processes. These measures are in place to protect your data when you are interacting with us online, including when you are researching or purchasing bobcat parts online.
7. What are Your Rights Regarding Your Personal Data?
When we collect and use your personal data, you have a number of rights that you can exercise in the manner described below. Please note that if you wish to exercise a right, we may ask you for proof of identity if we have reasonable doubts about your identity. We do this to prevent a data breach, e.g., because an unauthorized person pretends to be you and exercises a right in your name.
You have the right to access your personal data, meaning you can ask us to provide you with information about the personal data we have about you. You can also request a copy of your personal data. If you repeatedly make the same request and are obviously harassing us with it, we are entitled to refuse these requests or charge an administrative fee to cover the costs. We may also refuse or partially grant you the right to access your personal data if such access would disproportionately affect the rights and freedoms of others, including Bobcat’s rights.
You have the right to ask us to rectify your personal data if you can prove that the personal data we process about you is incorrect, incomplete, or outdated. Please indicate in what context we use your personal data (e.g., to send you newsletters or to respond to a question), especially if it relates to bobcat parts online services, so that we can assess your request quickly and accurately.
If we have asked for your consent to collect and use your personal data, e.g., to send you newsletters or to share your personal data with official Bobcat dealers, potentially regarding bobcat parts online support, you have the right to withdraw this previously given consent.
You may request that we delete your personal data if this personal data is no longer needed for the purposes for which we originally collected it, if our collection was unlawful, or if you have successfully exercised your right to withdraw your consent or your right to object to the processing of your personal data. If one of these cases occurs, we will delete your personal data immediately, unless the law, legal obligations, or governmental or judicial orders prohibit us from deleting your personal data.
You may request that we restrict the processing of your personal data:
- during the period that we are verifying your request for rectification of your personal data;
- we no longer need your personal data, but you need it for the establishment, exercise, or defense of a legal claim, potentially related to bobcat parts online transactions;
- if the processing was unlawful, but you prefer a restriction to deletion;
- during the period that we are verifying your objection to the processing of your personal data.
If we process your personal data based on our own interests, i.e., you have not given us your consent and we do not need the data for the performance or execution of a contract or to comply with legal obligations, you have the right to object to the processing of your personal data. If our interest relates to direct marketing, we will immediately grant your request. For other interests, such as our security interests in the context of bobcat parts online services, we will ask you to describe the particular circumstances underlying your request. We must then weigh your circumstances against our interests. If this weighing exercise results in your circumstances outweighing our interests, we will stop processing your personal data.
If we have collected your personal data on the basis of your consent or because it was necessary for the performance or execution of a contract with you, for example, related to purchasing bobcat parts online, you have the right to receive a copy from us in a structured, commonly used, and machine-readable format. However, this right only applies to personal data that you have provided to us yourself.
If you wish to exercise any of these rights, please send us an email. You can reach us at [email protected]. Please be assured that we will not interpret an email from you requesting to exercise a right as your consent to the processing of your personal data that goes beyond what is necessary to handle your request. A request should clearly state which right you wish to exercise. Always indicate in what context we received your personal data, especially if it is related to bobcat parts online services, so that we can process your request promptly and carefully. We will inform you immediately about the receipt of your request. If the request proves to be valid, we will notify you as soon as reasonably possible, but no later than thirty (30) days after receipt of the request. If you have a complaint about Bobcat’s processing of your personal data, you can always contact us via the email address mentioned in the first paragraph of this clause. Should you not be satisfied with our response, you may lodge a complaint with the competent data protection authority.
